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Social Shopping: Friends Don’t Let Friends Buy Alone

DDM Summit Recap: Presenter Veronika Sonsev, CEO, InSparq on “Social Shopping: Friends Don’t Let Friends Buy Alone”
The marketing landscape has changed for ecommerce. Customer acquisition costs are rising. There are lower barriers to entry, which mean more competition. And, it is easy for even the most loyal customers to defect to competitors.
With these trends, it is easy for an ecommerce site to get concerned. However, there are solutions that can help with relatively low costs and very effective results. Social commerce is cost effective marketing channel that lets you engage your most loyal customers. It’s the secret sauce behind some of the fastest growing ecommerce sites: Fab.com and Eventbrite. The presentation below explains the benefits of social commerce and provides concrete solutions that any ecommerce site can implement in order to grow customer referrals.
Source: InSparq.com


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DDM Reports
The 2014 Edition of the DDM Daily Deal Publisher Directory is the most comprehensive contact list for daily deal sites, flash retailers, aggregators and individuals operating in the daily deal industry. Each record includes the following: - Company Name - Website - Contact Name - Contact Title - Email - Phone - Address (not all records contain a full mailing address)
The 2013 Media List is a comprehensive database of all major media, bloggers and product/app review websites. If you're looking for PR distribution, this is a great list to begin with. Each record includes: - Contact Name - Publication Name - Website URL - Address - Email - Description
2.7M Consumer Subscribers. This data has been aggregated from a number of websites, which include daily deal sites that have gone out of business. Data includes: - Full Name - Address - Phone Number - Email - Signup Website - IP Address - Date of Signup Data will be delivered via a dropbox link in CSV format.