With the rapid growth of e-commerce over the last year, the options in web servers, designs and more have also expanded rapidly. Adding so many options to the mix may leave some feeling overwhelmed and not sure what to do.
Here are 3 design trends worth looking at prior to making a decision. They have been chosen based on their popularity, function and ascetic value. The best part of these 3 design trends is that you can use them all simultaneously. There is nothing stopping you from having a responsive, flat scrolling website.
1. Flat Design. The flat design is what you will see on iPhones and the Windows 8 interface, along with lots of websites. This design avoids things like shading and shadows that add dimension to an image. Instead, the images literally look flat or one-dimension. The colors and fonts in flat designs tend to be better and more visually appealing. The advantages of this design include smaller files; faster load times, a simple interface, and customers seem to prefer it.
2. Scrolling Design. Websites like Pinterest and Tumblr have popularized the idea of a webpage continuously scrolling with more and more content. The advantages of this design include being able to do more with less. Instead of creating an intricate network or links and pages (each with its own chanced of errors), you can put all your products or information on one page.
3. Responsive Design. I really could have put responsive design as number 1, but I think most readers would be expecting that. A responsive design allows websites to be searchable, readable and easy to navigate regardless of the size of the device being used. Responsive designs are essential due to the massively increased use of mobile devices for internet searchers and online shopping.
Each of these design trends have their own unique advantages, and to be honest, not a lot of disadvantages. While scrolling and flat designs are purely optional, responsive design really isn’t anymore.