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Juice in the City Announces $3 Million Groupmom Fund

juice in the city

Juice in the City, the daily deal site that connects moms with mom-approved businesses, has announced the launch of a $3 million Groupmom fund. According to Juice in the City the fund will allow moms to put money into local businesses with the discovery of exceptional services and products for daily deals.

“We are not a call center that mass emails vendors to setup daily deals,” says Philippa Smith, co-founder and CEO of Juice in the City. “Our moms go into their local communities, discover products and services they love and then become the marketing channel for daily deals.”

Micro-Stimulus Package for Local Economy Recovery

Juice in the City is promoting its Groupmom Fund as a way to stimulate local merchant discovery and local economic recovery. Moms sourcing deals on Juice in the City will have the opportunity to be compensated for using local business services. A fundamental part of the company’s model, moms can either opt to receive reimbursement for the deal experience or give that revenue directly to the local business. Additionally, local moms who blog about the opportunity to support local businesses will be compensated. Juice in the City consultants become eligible for compensation or reimbursement after they have secured just three successful offers for the site. Local bloggers are immediately eligible for compensation for sharing the good news about the local business offers.

Juice in the City is active in 16 markets with over 200 moms, or Local Business Consultants, experiencing and organizing deals. The Fund aims to raise that number to 2,000 in the next 12 months, creating a mutually beneficial revenue stream for moms and businesses across the country. Local Business Consultants win because they identify and create value for their families, for each other and for their favorite local businesses. Local businesses win with an increase in regular customers and exposure to new market influencers.

How Does the $3 Million Fund Get Distributed?

Results from the pilot Groupmom Fund show that Juice in the City consultants are so committed to their local businesses that very few request the reimbursement funds, with the vast majority opting to give the funds directly to the local businesses.

You can read Juice in the City’s press release in its entirety at PRWeb

 

Krissa Ashton

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DDM Reports
The annual DDM Industry Report is the most comprehensive look at the Daily Deal industry. The 2013 report is our 3rd edition and takes a close look at the rocky road the deal industry faced in 2012 and the challenges coming up in 2013. Entering 2013, the deal industry appears to have found its mainstay in the ecommerce world. The debate remains, often brashly, as to the future of the industry as technology and consumer buying habits continue to expand. Throughout the sections of this report you will find exclusive insight to valuable daily deal intelligence including case studies, surveys, checklists, best practices, data, research, trends and much more. Within this 3rd Annual DDM Industry Report readers will find a unique review of the deal industry throughout 2012, highlighting key trends, players and developments over the past twelve months leading into 2013.
The 2013 Edition of the DDM Deal Publisher Directory is the most comprehensive contact list for daily deal sites, flash retailers, aggregators and individuals operating in the daily deal industry. Each record includes the following: - Company Name - Website - Contact Name - Contact Title - Email - Phone - Address (not all records contain a full mailing address)
The 2013 Merchant List includes 152,833 Merchants who ran 529,306 daily deals in 2012 with publishers tracked by DDM. The data includes contact details for each merchant and additional deal detail.