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Groupon Grassroots Teams Up With American Tortoise Rescue For Second Time

turtleGroupon Grassroots has teamed up with Malibu-based American Tortoise Rescue for the second time. A fundraiser, going through January 9, will aide in raising funds to plant an orchard field to feed box turtles and South American tortoises.

Founded in 1990 the American Tortoise Rescue was taken on by Susan Tellem and Marshall Thompson, a husband and wife team, who’s calling is to help out all breeds of turtle and tortoises. They have devoted their free time to rescue of these animals after adopting two captive-bred desert tortoises.

American Tortoise Rescue has rescued well over 3,000 turtles and tortoises of all species with 70 percent being land tortoises and the remainder water turtles.  The in-house population “floats” at about 125.

“Though turtles and tortoises have survived in the wild for more than 200 million years, their numbers are dwindling due to the exotic-food industry, habitat destruction and the pet trade,” Tellem said in a recent press release.GrouponGrassroots

The fundraiser inspires individuals to contribute $10 so American Tortoise Rescue can plant three 7- to 9-year-old fruit trees to help feed box turtles and South American tortoises, Tellem explained in a recent statement. Each additional $200 raised will fund an additional fruit tree to expand the orchard. 

Any money raised that exceeds $1,000 will go towards the “Rosie Fund” and toward purchasing a 2,000-gallon vertical plastic storage tank that will aide in the rescue team with a clean-water supply during emergencies and droughts.

“When these animals are injured or abandoned, they can have a difficult time finding adoptive families because they lack the immediate appeal of a furry companion animal,” Tellem said. “Financial constraints also impact the care for turtles and tortoises due to their need for fresh fruits, vegetables, hay and special worms.”

With the success of the campaign that happened May of 2012, American Tortoise Rescue is featured as one of Groupon’s “Best of 2012” campaign.

The second go at the fundraiser is similar to a promotion by Groupon Grassroots earlier this year. According to, American Tortoise Rescue raised $4,000 to build a vegetable garden to feed about 100 rescued turtles and tortoises with fresh produce.

Source: Malibu Times

Megan Bildner

Megan is currently the Jr. Editor of the Daily Deal Media and Digital MI sites with Mogul Media. Here, she is responsible for the site's content and publication. Along with these tasks, Megan also engages with the DDM & DMI audience through social pages/groups/tweets. When she is not working on the DDM & DMI sites Megan enjoys tweeting, traveling, snowboarding, hiking, and socializing with her friends. She grew up in Michigan's Clarkston and Lake Orion and loves being on the lake, boating, and wake-boarding. You can follow her @MeganBildner or e-mail her at
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