Yabblr Facilitates DIY Aesthetic in Flash Sales

Parse Sees Additional Profit Since Being Purchased by Facebook

Ex-Groupon, Google and Macquarie Staffers Work Together To Build Online Pet Food Market

Is Facebook Purchasing Social Mapping App, Waze, For $1 Billion?

Waze Facebook may be in the works of making another billion-dollar acquisition. This time, to increase the social networks mobile efforts – according to three reports in the Israeli press at Calcalist and sister publication Ynet and The Marker (all in Hebrew), Facebook has approached Waze, the social mapping and traffic mobile app. 

Calcalist values the deal between $800 million and $1 billion. The negotiations between the social network and crowdsourced mapping app apparently began six months ago, according to Business Insider.

Facebook and Waze have already come back with flat non-responses. “We do not comment on rumors or speculation about the business,” a spokesperson at Waze told TechCrunch. The company tells Business Insider that it currently has over 47 million active users — more than double what it had in July last year when it reported 20 million.Waze

“We won’t comment on speculation,” a Facebook spokesperson said.

However, if the rumors end up being true, the addition of Waze to Facebook could pose some questions. Will the social network keep Waze in Israel or take it to the U.S., as Facebook did with two previous Israel acqusitions. Those acquisitions were of feature phone interface developer Snaptu, bought for up to $70 million in March 2011, and facial recognition specialist Face.com, bought in June 2012 for $50-60 million.

facebook, want button, dailydealmedia.com

Facebook has had a rising interest and effort towards the networks mobile business, which currently has 751 monthly active users as of March 31, 2013, an increase of 54% year-over-year.

Recently, Facebook has unveiled Facebook Home on the mobile front. In addition, the social network has been working on a way to incorporate business around location based check-ins, including local deals. An app like Waze could fit in with that idea, considering their center around social networking and crowd-sourcing of information.

Source: Business Insider, TechCrunch

Megan Bildner

Megan is currently the Jr. Editor of the Daily Deal Media and Digital MI sites with Mogul Media. Here, she is responsible for the site's content and publication. Along with these tasks, Megan also engages with the DDM & DMI audience through social pages/groups/tweets. When she is not working on the DDM & DMI sites Megan enjoys tweeting, traveling, snowboarding, hiking, and socializing with her friends. She grew up in Michigan's Clarkston and Lake Orion and loves being on the lake, boating, and wake-boarding. You can follow her @MeganBildner or e-mail her at megan@mogulmedia.com
Newsletter
DDM Reports
The 2013 Media List is a comprehensive database of all major media, bloggers and product/app review websites. If you're looking for PR distribution, this is a great list to begin with. Each record includes: - Contact Name - Publication Name - Website URL - Address - Email - Description
2.7M Consumer Subscribers. This data has been aggregated from a number of websites, which include daily deal sites that have gone out of business. Data includes: - Full Name - Address - Phone Number - Email - Signup Website - IP Address - Date of Signup Data will be delivered via a dropbox link in CSV format.
The Merchant Database includes over 2.2M records with complete contact information. Each record includes: - Business Name - Business Address - Phone Number - Email - SIC Code - SIC Description