Currently, Groupon is the best known daily deals site in operation, offering consumers discounts for local businesses and events. The Finished Box displayed an Infographic regarding how effective Groupon is for businesses along with which demographic purchases the most discounts.
There are over 18 million Groupons sold in North American with over $700 million dollars have been saved by North Americans.Groupon has expanded worldwide with their promotion product offerings.
The normal Groupon is $30 with an average of 57% off for consumers. Females take the lead in who purchases the most Groupons along with 68% of buyers falling between 18 and 34 years old. Forty-nine percent of these purchasers are single, and 50% have a Bachelor’s Degree leading to 70% of Groupon consumers making over $50,000 a year.
Source: The Finished Box