How Social Media Affects Your SEO
Online marketing sees two challenges today: how to increase their ranking on search engines through search engine optimization and how to create a social media presence and get customers and potential customers talking about them. Increasing your businesses SEO is not dependent on a single factor (such as the number of times a keyword appears on a page) and recently, the increasing importance placed on social media has changed the game a bit.
The infographic below breaks down ways that social media influences the visibility of your website in search results,…
Twitter Valued At $10 Billion Based on GSV Holding
One of Twitter’s investors has estimated the micro-blogging site at almost $10 billion, which is up around 10 percent from a prior estimate. This may be an indication that shares are appreciating ahead of a possible initial public offering.
Woodside California based GSV Capital Corp. (GSVC) owns 1.9 million shares of Twitter valued at $35.2 million, or about $18.50 a share, the firm said in a May 8 filing. Based on a fully diluted share count of almost 530 million,…
New Investor In VKontakte, Russian’s “Facebook”, Denies Ties With Russian President Vladimir Putin
Last Month a Moscow-based investment fund run by Ilya Sherbovich bought 48 per cent of VKontakte, Russian’s answer to Facebook, and now the company may be in trouble. Currently the Russian businessman is playing down concerns he has been brought in to crack down on activists who use the network to protest against Russian President Vladimir Putin.
The purchase has been reported to have taken VK by surprise. According to the Globe and Mail, the purchase also came just days before police raided…
Never Get Lost Again With Advances in Mobile Location Services
Its hard to imagine someone pulling out a paper map when you are going somewhere new or if you get lost. With all the mobile apps and location services available now its much easier to just type in the address and let your phone tell you where to go.
Location-based application marketing is no longer a new fad, it is here to stay and now several companies are testing out ‘indoor location’ mapping. It seems silly that you need an app to tell you where to…
New App ‘Ribbon’ Will Prevent You From Ever Missing Future Event Opportunities
There’s an old saying about tying a ribbon around your finger to remind you of important events, it was only a matter of time until technology stepped in and made an improvement upon the original. Ribbon is a new iOS app that incorporates social opportunities into your calendar. It displays your Facebook friends on a TimeMap and organizes them into “Big Cities.” But the most exciting thing this app does is shed light on business meeting and social opportunities they might have missed.
Twitter’s Latest App, Vine, Can Help Market Your Business
Innovative, creative marketing is one of the best ways to get a customer’s attention and social media sites take a lot of the hard work out of it, you just have to know where to look.
Facebook. Instagram. Twitter. Many businesses have already hopped on board and used these sites to their advantage and Vine, Twitter’s latest video app, is the newest hype.
The iPhone app records short stop-motion videos, six seconds to be precise, and its as easy as the push of a…
Twitter Brings On Morgan Stanley Banker, An IPO In The Future?
It looks as if Twitter has decided to turn to Wall Street to grow their company.
The social network has brought on Cynthia Gaylor, a managing director at Morgan Stanley, to be its head of corporate development, Alexander Macgillivray, Twitter’s chief lawyer, said in a tweet on Thursday. Gaylor is a technology-focused investment banker with 17 years of experience. She joined Morgan Stanley in 2006 after working at Hambrecht & Quist, which became part of JPMorgan Chase.
Gaylor posted her first tweet last Thursday. According…
Research Site Concludes April 15th, 2013 Twitter’s ‘Saddest Day’
A new website, called Hedonometer.com, has produced metrics that conclude April 15, 2013, the day of the Boston Marathon bombings, was the saddest day on the microblogging site in the last five years. The website uses tweets to determine whether or not the mood, of everyone on the globe, is positive or negative, reports LiveScience.com’s Stephanie Pappas. It measure the world’s mood, as long as users are composing tweets in English and certain words can be counted.
For negative days, the…
In a $586 Million Deal, The Alibaba Group Leaps Into Social Networking Investment
Private Chinese e-commerce firm Alibaba Group has acquired an 18 percent stake in online media company Sina Corp‘s microblogging site Weibo, in, according to some reports, their first big move into selling advertising on China’s highly competitive social networks.
Valued at $586 million the deal will give Sina an opportunity to not only gain more advertising revenue, but also monetize the service and increase its lead…
Social Media Flourishes In Canada
A new survey shows growing social media use among Canadians. 63 percent of Canadian social media users are checking Facebook, Twitter and Linkedin every day.
The telephone survey report is produced by the Media Technology Monitor. It was conducted throughout the fall of 2012 and was comprised of 4,001 anglophone (english-speaking) participants. Seven of every 10 internet users said they are embracing social media, which is up 6 percent from 2011.
Facebook continues to rule the social media world, even…
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